Shopify Vs WooCommerce. Which is Right for You?

banner image featuring shopify and WooCommerce

Shopify and WooCommerce are the two biggest players in the ecommerce platform marketplace. Shopify powers over 800,000 online stores and is the fastest-growing ecommerce solution. Shopify has doubled revenue every year since 2013. WooCommerce is installed on over 1.5 million WordPress websites.  Shopify charges a monthly fee to use. It is powerful, yet easy to […]

How to Start a Subscription Box Service

subscription box header

Subscription box services are finding a lot of success today because they can offer a solution to a recurring need or problem with the convenience of home delivery. Subscription services are not a new phenomenon. Think back over the past few decades at how many offices you saw with water coolers that were routinely delivered. […]

Utilizing Custom Packaging to Enhance the Customer Experience

Want to stand out from your competition? Want to generate some positive buzz and brand loyalty? One great way for ecommerce businesses to achieve this is through custom packaging that enhances the customer experience. You have heard of the saying good things come in small packages. Well, for ecommerce businesses the thinking is good things […]

Using a Third Party for Etsy Order Fulfillment

Etsy website screen

One of the side effects of the pandemic of 2020 is the rapid growth of ecommerce. More people are shopping online than ever before. We saw an increase in online shipping of over 21% on Black Friday, 30% on Small Business Saturday, and 15% on Cyber Monday. One year ago, Shopify’s stock price hovered under […]

Helping Customers to Take Control of Their Deliveries

Delivery worker handing off package to a customer

Providing an excellent customer experience does not end at the moment of purchase. If you want to stand out from other ecommerce stores, you have to exceed the expectations of your customers right up through the delivery of their order and beyond. One way you can do that is by helping your customers to understand […]

Dealing With Holiday Ecommerce Fulfillment Issues

Winter illustration with snowman holding a gift

Between the impact of COVID-19 and recent changes and cutbacks at the USPS, retail analysts all agree that there is going to be extra strain on shipping companies. Exactly how big of an impact, nobody knows for sure, but some prognosticators are predicting we may see as many as 700 million gifts arrive late this […]

The Challenges Involved in Operating an Ecommerce Subscription Business

subscription box entering a mailbox

Running a subscription box ecommerce business has many advantages, including reducing inventory risk, boosting the lifetime value of each customer, and an overall boost to ROI. Customers love them, and the growth in the subscription box industry over the past 4-5 years shows that. Just like any other business, the subscription box business model does […]

What is a Stock Keeping Unit (SKU) and What Are They Used For?

Business Acronym SKU as Stock Keeping Unit

In addition to identifying products, stock keeping units (SKUs) have many different uses and play a key role in a well-designed inventory management system. What Is a Stock Keeping Unit? A stock keeping unit (SKU) is a  unique alphanumeric code assigned to items that defines them and allows them to be easily identifiable at the […]

Ways To Reduce Shopping Cart Abandonment

miniature shopping cart on top of computer keyboard

It can be frustrating when you think about how many visitors on your website get all the way to the shopping cart only to stop there and not finish the transaction. Chances are you put some serious effort, time, and money into getting visitors to that step. The good news is, there are proven strategies […]

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